How to Embed flash swf in Sharepoint Master page

hi,

i have a requirement in which i have to add the flash logo in the master page below is the code

<SharePoint:SPLinkButton runat="server" NavigateUrl="<%$Resources:HD,HomeURL%>" id="onetidProjectPropertyTitleGraphic"><SharePoint:SiteLogoImage name="onetidHeadbnnr0" id="onetidHeadbnnr2" LogoImageUrl="/Style Library/Images/Logo.png" runat="server"/></SharePoint:SPLinkButton></div>

how to embed swf in to sharepoint master page ? 

Thanks 

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sal